LOS ANGELES, June 16, 2016 /PRNewswire/ — Ultra PRO International LLC (“Ultra PRO”) announced today a partnership with AMC to launch a range of tabletop gaming accessories featuring the network’s hit original series The Walking Dead.
The first collection of Ultra PRO accessories is planned to launch to worldwide distribution with playmats, card sleeves and storage boxes, which will be available by September 2016. In addition, score keeping counters are planned to be available during the first quarter of 2017.
“We’re excited to bring one of the most popular television series to our customers in the pop culture, geek and gaming market. Whether at local gaming events or at home with friends, gamers are constantly looking for fresh, new designs to represent what they love to obsess about,” said Jay Kuo, Senior Vice President and General Manager of Ultra PRO. “With six years of success as a critically acclaimed series, the last four of which as the number one show on television, it is clear that our customers are looking to add The Walking Dead to their collection of gaming accessories.”
Ultra PRO produces a variety of accessories commonly used in tabletop games such as Magic: The Gathering, Pokémon Trading Card Game, Dungeons & Dragons and a variety of board games and other role playing games. Popular items include custom printed card sleeves used to protect valuable cards during game play, card storage boxes, score keepers, playmats, dice, carrying cases and traveler’s bags. Ultra PRO’s products primarily cater to the growing pop and geek culture market, and are sold throughout hobby stores, specialty and mass market retailers worldwide.
Based on the comic book series written by Robert Kirkman and published by Image Comics, The Walking Dead reigns as television’s most watched drama for adults 18-49. The Walking Dead tells the story of the months and years that follow after a zombie apocalypse, and follows a group of survivors, led by police officer Rick Grimes, who travel in search of a safe and secure home. The series, which has been heralded by critics as “an honest-to-God phenomenon” (Variety), “relentless and provocative” (Orlando Sentinel) and “brilliantly engaging” (TheHollywoodNews.com), is executive produced by showrunner Scott M. Gimple, Kirkman, Gale Anne Hurd, David Alpert, Greg Nicotero and Tom Luse. The series returns for its seventh season this October on AMC.
AMC is home to some of the most popular and acclaimed programs on television. AMC was the first basic cable network to ever win the Emmy® Award for Outstanding Drama Series with “Mad Men” in 2008, which then went on to win the coveted award four years in a row, before “Breaking Bad” won it in 2013 and 2014. The network’s series “The Walking Dead” is the highest-rated series in cable history and the number one show on television among adults 18-49 for the last four years. AMC’s other current original drama series include “Better Call Saul,” “Hell on Wheels,” “Turn: Washington’s Spies,” “Halt and Catch Fire,” “Humans,” “Fear the Walking Dead,” “Into the Badlands,” “The Night Manager,” “Preacher,” and forthcoming “Feed the Beast,” “The Son” and “The Terror.” AMC also explores authentic worlds and discussion with original shows like “Talking Dead,” “The Making of The Mob,” “Comic Book Men” and the upcoming “Ride with Norman Reedus” and “The American West.” AMC is owned and operated by AMC Networks Inc. and its sister networks include IFC, SundanceTV, BBC America and WE tv. AMC is available across all platforms, including on-air, online, on demand and mobile.
About Ultra PRO International LLC
Ultra PRO International LLC is the leading manufacturer and supplier of memorabilia, collectibles and tabletop gaming accessories, photo and scrapbooking albums and pages, Ultra Sleeves™ disposable, protective sleeves for computer tablets and school and office folders. Ultra PRO’s Entertainment Division is a publisher of strategy board games for mass retail and hobby markets. Ultra PRO’s TableTopics Division offers a wide variety of conversation starter cards designed to create stimulating conversations and social experiences. Ultra PRO is a privately-held, family-owned company with head offices near Los Angeles, California and a secondary warehouse in Rotterdam, The Netherlands. For more information please visit www.ultrapro.com
SOURCE Ultra PRO International LLC