Ram Hosts Giant Los Angeles-area ProMaster City Van Dealer Drive-away Event

AUBURN HILLS, Mich., July 22, 2016 /PRNewswire/ — 

Ram Truck dealers from around the Los Angeles metropolitan area made their way to Angel Stadium of Anaheim today to load-up on new Ram ProMaster City vans.

The Ram Commercial Truck brand hosted a one-day dealer drive-away event for the popular new ProMaster City van. From there, dealers will head head back to their stores with dozens of small vans destined for all sorts of small businesses – from caterers to locksmiths.

Following Ram Commercial Truck brand’s best February, March, April, May and June on record for small-van sales volumes, Ram dealers have been clamoring for more shipments in order to meet the unprecedented demand.

The ProMaster City’s class-leading features and third-party accolades, including Green Car Journal’s 2016 Commercial Green Car of the Year™, have helped boost the van’s success.

Ram ProMaster City offers best-in-class standard features where they count:

The 2016 Ram ProMaster City is Ram’s newest addition to its commercial vehicle lineup and contributes to the expanding, purpose-built van segment with functional elements tied directly to commercial customer demand. ProMaster City opens a door for incremental growth of Ram’s brand sales volumes.

Available in Tradesman cargo or five-passenger Wagon variations, the Ram ProMaster City is based on the successful Fiat Doblò, a two-time International Van of the Year winner with more than 1.3 million units sold. The Class 1 entry incorporates familiar Ram design elements and offers features, systems and powertrains preferred by North American customers.

About Ram Truck Brand
Since its launch as a stand-alone division in 2009, the Ram Truck brand has steadily emerged as an industry leader with America’s longest-lasting line of pickups.

Creating a distinct identity for Ram trucks has allowed the brand to concentrate on core customers and features they find valuable. Whether focusing on a family that uses a Ram 1500 day-in and day-out, a hard-working Ram 3500 Heavy Duty owner or a business that depends on its Ram ProMaster commercial van every day for deliveries, Ram has the truck market covered.

In order to be the best, it takes a commitment to innovation, capability, efficiency and durability. Ram Truck invests substantially in its products, infusing them with great looks, refined interiors, durable engines and exclusive features that further enhance their capabilities.

Ram continues to beat the competition in the most sought-after titles:

Truck customers, from half-ton to commercial, have a demanding range of needs and require their vehicles to provide high levels of capability. Ram trucks are designed to deliver a total package.

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SOURCE FCA US LLC

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