SUNRISE, FL, June 15, 2016 /PRNewswire/ – Jazwares®, a global leader in the toy and entertainment industry, announced the addition of Karen Kilpatrick as Vice President of Marketing for JazWings®, the innovative online platform that provides creators and inventors an unparalleled opportunity to launch new brands.
Kilpatrick’s hire comes at an opportune time for JazWings. The platform has been live for a little over nine months and is fresh off its first brand success, Panda-a-Panda®, which is currently slated to hit shelves Spring 2017. After successfully validating its business concept and receiving feedback in its initial beta phase, JazWings is poised to roll out an updated platform in Fall 2016 with an exciting new design and improved user experience.
Kilpatrick will be based in the company’s Sunrise, Florida headquarters and will focus on accelerating JazWings’ innovation in the toy and entertainment space for creators, inventors, and fans alike. Kilpatrick is no stranger to building successful online platforms and brands. Prior to entering the toy industry, she built and sold several websites in the legal services industry. Kilpatrick is also an independent creator who authored an award-winning children’s book series and has created several other brands.
“I’m so excited to be able to lead JazWings’ next phase of development,” says Kilpatrick. “I understand the challenges of being an independent creator and the time, connections, and resources required to build a successful brand. JazWings offers creators an incredible opportunity to leverage the power of a global toy company to bring an idea to life and gives fans a voice in creating the next big thing. I am passionate about building the platform and helping other creators like me to realize their dreams. Over the next couple of months, our team will be implementing updates and initiatives that will greater serve our community. We are looking forward to an exciting fall and 2017.”
An innovative platform offering a big break for bright ideas. JazWings invites creators to submit their ideas for animation, books/storybooks, comics, graphics/illustration, games, toys, and beyond and share them with the JazWings community. JazWings community members vote on ideas while a supportive network of JazWings professionals helps creators bring the chosen ideas to life. JazWings is the big break so many imaginations have been waiting for. Additional details at www.jazwings.com.
About Jazwares, LLC
With its focus on creativity, innovation and quality, Jazwares has established itself as a well-respected leader in the licensed products industry. Delivering diverse lines of toys and consumer electronics, the company’s products feature some of the best entertainment properties in the world. Today, through the expertise of its product development team, Jazwares continues to offer a wide array of merchandise at major retailers globally. Jazwares’ portfolio includes: Minecraft™, Animal Jam™, Peppa Pig™, Ben & Holly™, Chuck & Friends™, Chuggington™, Dino Train™, Terraria™, Plants vs. Zombies™, Adventure Time™, Star Wars™ and Tube Heroes™, among others. Jazwares’ goal is to invent toys and related products that are new to the marketplace, featuring the brands kids want at affordable prices. For more information about Jazwares, please visit www.jazwares.com.